Weighted follower score by competitor

Weighted follower score measures how closely each site tracks benchmark price moves (0–100; higher = stronger follower).
This report is prepared for Kosik.
Your site is treated as the benchmark in all tables and charts.
Data as of 2026-07-06.
Generated 2026-07-12 19:04 · HTML export
Who reacts to market moves, reaction rate and lag.
| Competitor | Follower score % | Median lag (days) | Coverage % |
|---|---|---|---|
| Notino.cz | 21.1 | 3.0 | 57.9 |
| Rossmann cz | 16.1 | 1.0 | 89.9 |
| Globalwines | 8.3 | 6.5 | 71.9 |
| Itesco CZ | 2.8 | 2.0 | 97.8 |
| Alkohol | 2.6 | 0.0 | 76.5 |
| Dm CZ | 0.7 | 3.0 | 67.4 |
| Billa CZ | 0.2 | 0.0 | 6.1 |
| Albert | 0.1 | 0.5 | 3.8 |
| Competitor 1 | 0.0 | — | 1.1 |
| Brand | Competitor | Movement | SKUs |
|---|---|---|---|
| Nivea | Notino.cz | jumped into promotion | 37 |
| Dermacol | Notino.cz | jumped into promotion | 30 |
| Syoss | Notino.cz | went off promotion | 27 |
| Nivea | Rossmann cz | jumped into promotion | 27 |
| Bella | Notino.cz | jumped into promotion | 24 |
| Weleda | Notino.cz | went off promotion | 24 |
| Saloos | Notino.cz | jumped into promotion | 24 |
| Yves rocher | Notino.cz | went off promotion | 23 |
| Isana | Rossmann cz | went off promotion | 22 |
| Garnier | Notino.cz | went off promotion | 21 |
| Kneipp | Notino.cz | went off promotion | 21 |
| Gillette venus | Notino.cz | jumped into promotion | 20 |
| Product | Brand | Position vs market | Gap vs median % | Attention |
|---|---|---|---|---|
| AGRO Zahradnický substrát s aktivním humusem | Agro | Above market | 18.2 | 6.5 |
| Alnatura BIO Černý čaj | Alnatura | Below market | -7.3 | 6.5 |
| SEMO Lichořeřišnice větší – jedlé květy | Semo | Above market | 6.3 | 6.5 |
| Kapucín Smetana do kávy 10 % | Kapucín | Market aligned | 0.0 | 6.5 |
| For Your Beauty Kapesní zrcátko | For your beauty | Market aligned | 0.0 | 6.5 |
| Alnatura BIO Dětské špaldové suchary | Alnatura | Above market | 133.8 | 6.5 |
| Marianne bydlení č. 10/24 | Marianne bydlení | Below market | -33.4 | 6.5 |
| Vino Nobile di Montepulciano Maggiarino DOCG | Vino nobile di montepulciano | Above market | 92.7 | 6.5 |
| Williams & Humbert Sherry Don Zoilo Pedro Ximenez 15 Years Old | Williams humbert | Below market | -9.8 | 6.5 |
| AGRO Zahradnický substrát s aktivním humusem | Agro | Market aligned | 3.7 | 6.5 |
| Alnatura BIO Zelený čaj s jasmínem | Alnatura | Above market | 15.9 | 6.5 |
| Castello della Sala Cervaro della Sala Umbria IGP | Castello della sala | Below market | -15.7 | 6.5 |
| Kraš Království zvířat mléčná čokoláda | Kraš | Above market | 6.3 | 6.5 |
| Brunello di Montalcino Pian delle Vigne DOCG | Brunello di montalcino | Above market | 24.2 | 6.5 |
| Brunello di Montalcino Vigna Ferrovia Riserva DOCG | Brunello di montalcino | Above market | 23.6 | 6.5 |
Daily priority actions: price review, promo monitoring, content fixes and watchlist.
| Priority | Task type | Suggested action | Product | Reason |
|---|---|---|---|---|
| 100.0 | Review price today | Review price defensively today | NAÏF Čisticí a mycí gel pro děti a miminka, náhradní náplň | Notino.cz dropped -20.0% in the latest observation; your price is +27.2% vs market median |
| 100.0 | Review price today | Review price defensively today | Biorepair Junior dětská zubní pasta máta 6–12 let | Notino.cz dropped -22.0% in the latest observation; your price is +13.3% vs market median |
| 100.0 | Review price today | Review price defensively today | Gillette Mach3 Charcoal Náhradní holicí hlavice | Notino.cz dropped -20.3% in the latest observation; your price is +15.7% vs market median |
| 100.0 | Review price today | Review price defensively today | Rexona Men Invisible Antiperspirant fresh & power | Notino.cz dropped -19.7% in the latest observation; your price is +57.4% vs market median |
| 100.0 | Review price today | Review price defensively today | Nivea Waterlily & Oil sprchový gel | Notino.cz dropped -20.0% in the latest observation; your price is +33.4% vs market median |
| 100.0 | Review price today | Review price defensively today | Gillette Mach3 Charcoal Pánský holicí strojek + 2 holicí hlavice | Notino.cz dropped -20.0% in the latest observation; your price is +18.2% vs market median |
| 100.0 | Review price today | Review price defensively today | Labello Hyaluron Rose balzám na rty | Notino.cz dropped -20.1% in the latest observation; your price is +41.3% vs market median |
| 100.0 | Review price today | Review price defensively today | Dove Arganový olej Krémová tableta na mytí (4×90 g) | Notino.cz dropped -23.3% in the latest observation; your price is +100.2% vs market median |
| 100.0 | Review price today | Review price defensively today | Linteo Odličovací polštářky ze 100% bavlny | Notino.cz dropped -20.0% in the latest observation; your price is +15.5% vs market median |
| 100.0 | Review price today | Review price defensively today | Kolorky EKO Jednorázové plenky day XL srdce (12–16 kg) 17 ks | Notino.cz dropped -10.1% in the latest observation; your price is +24.2% vs market median |
| 100.0 | Review price today | Review price defensively today | Always Normal Fresh Intimky na cesty | Notino.cz dropped -20.0% in the latest observation; your price is +14.4% vs market median |
| 100.0 | Review price today | Review price defensively today | Durex Sensual | Notino.cz dropped -10.1% in the latest observation; your price is +93.7% vs market median |
| Competitor | SKUs affected | Recent drops | Recent increases |
|---|---|---|---|
| Notino.cz | 1,047.0 | 711.0 | 330.0 |
| Rossmann cz | 11.0 | 10.0 | 1.0 |
| Dm CZ | 10.0 | 10.0 | 0.0 |
| Itesco CZ | 9.0 | 2.0 | 7.0 |
| Alkohol | 2.0 | 2.0 | 0.0 |

Weighted follower score measures how closely each site tracks benchmark price moves (0–100; higher = stronger follower).







If you were the client retailer, these are the task types your pricing team would face today.

Each point is one SKU: lag (days) vs share of observed competitor reactions.




Data provider: Getrealprice.com / Getrealprice.ai.